Nurfadilah, A.; Savitri, C.; Pramudita Faddila, S. UILDING RUST N OCIAL OMMERCE: OW RODUCT UALITY ND TORE EPUTATION NFLUENCE EN EAUTY URCHASE ECISIONS N IKTOK HOP. Eksis 2026, 21, 1 - 14.